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FCJ-126 The Becoming Environmental of Power: Tactical Media After Control

Michael Dieter Media Studies, The University of Amsterdam. There is a last enterprise that might be undertaken. It would be to seek experience at its source, or rather, above that decisive turn where, taking a bias in the direction of our utility, it becomes properly human experience. (Bergson, 1991: 184) Tactical media (TM) was originally conceived during a period of widespread media diversification, enabled most dramatically through digital and networked technologies (Garcia and Lovink, 1997). In the original account, ‘tactics’ was used with reference to Michel de Certeau as an explanation for the material diversification and experimentation with media that could challenge and compete with forms of centralised mass concentration. In this respect, while TM was informed by the rise of the Web and a nascent participatory culture, in many ways the concept was still expressed in opposition to older hierarchical formations of congealed hierarchical power (The State, Mass Media). […]

FCJ-123 The Transversal Generic: Media-Archaeology and Network Culture

Kristoffer Gansing. transmediale – festival for art and digital culture School of Arts and Communication, Malmö University The generic no doubt cuts across the contemporary operators of thought, like the transversality of Deleuze-Guattari, or Foucault’s diagonality.—Francois Laruelle (2011: 252) ‘Take, for instance, an overhead projector’ as Bruno Latour wrote in a 1994 article (36). And why not? Introduced as a non-human actant by John Law in 1992 (3), Latour further employs this standardised piece of presentation equipment as an example of a generic black-box technology whose operation is hidden from the user. Most likely drawing on his own immediate experience as a lecturer, Latour described a situation where the technological complexity of the overhead projector only reveals itself in breaking down, when technicians come to the rescue and open up the machine, revealing components in a seemingly never-ending network. Today, one may assume that Law and Latour have long since […]